Solving for the challenges of modern marketing takes more than incremental change. So we’re reinventing how agencies think and work.
Starting with our leadership.
Solange Claudio
President
Formerly Known As a project manager with boardroom dreams, and now our President, Solange Claudio is an executive unicorn who fully understands the seamless integration of creativity, technology, business operations, and consumer behaviors. With 20+ years of agency leadership, Solange nerds out on solving complex business challenges and has consistently driven performance during her time at Ogilvy, McCann, Zenith, and most recently for industry disruptors Moxie and MRY. Proudly Latinx and one of the most respected BIPOC voices in advertising, Solange is uniquely aware of the importance of culture and inclusion in the workplace and has a passion for being at the vanguard of change.
600+ folks who look like your consumers
We FKAers pride ourselves on our diversity of backgrounds, unconventional thinking, and relentless pursuit of work that connects with your consumer (who happens to be a lot like us). We’re also proud of our hair. We have great hair.
Meet Our People
We’re not here to check boxes
We believe hiring for diversity is simply not enough. Representation must be woven into everything we do, including our work. That’s why our Anti-Bias Group was established to drive inclusivity and eliminate bias from the work we put out into the world on behalf of our brands. From insights in a strategic brief to creative content to the data we analyze, our work and actions are constantly evaluated through inclusivity.
The willingness to question everything is at the heart of reinvention. We do our best and most innovative thinking when we ask the right questions and refuse to take anything at face value.
Since change can happen at any moment, we put equal emphasis on excellence and urgency to create the best outcomes for all.
We trust in evidence—to inspire our thinking, guide our decisions, and ensure the business impact of our work—so we are tireless in its pursuit.
We honor the power of each individual to bring their authentic self to everything they touch—knowing radical reinvention requires a combination of expertise, perspective, and craft.
We exercise empathy and transparency at all times, doing what’s right for our clients, our business, and every human involved.
Ready to make bold moves? Get in touch.
What we do
Human and Cultural Understanding
We go beyond the “what” and look at the “why” to understand performance and audience motivations.
Consumer Connectivity Planning
We double down against channels where two-way communication can be built, planning against a collapsed funnel.
Brand to Demand Creative
We make your creative work harder to close the mid-funnel gap and deliver creative efficiency.
Progressive Platform Enablement
We experiment with and test emerging platforms to integrate previously disconnected and legacy Martech platforms.